AdSense Revenue Calculator - Estimate Your Website Earnings

AdSense Revenue Calculator

Estimate your daily, monthly, and yearly website earnings instantly.

Daily Page Views
Traffic Volume
CTR (Click Through Rate) %
Percentage of visitors who click ads
CPC (Cost Per Click) $
Average earnings per click
Note: These are estimates. Actual earnings vary based on niche, location, and ad placement.

Estimated Earnings

Daily Earnings $0.00
Monthly Earnings $0.00
Yearly Potential
$0.00
Clicks/Day: 0 RPM: $0.00

How AdSense Revenue is Calculated

Understanding how Google AdSense calculates your earnings is the first step to increasing them. The formula relies on three main variables: **Traffic**, **CTR**, and **CPC**.

The Formula

The basic math behind your earnings is simple:

Revenue = (Daily Page Views × CTR%) × CPC

Key Factors Affecting Your Earnings

Why do some sites earn $50/day with 1,000 visitors while others earn $1? It comes down to these factors:

1. Niche (Industry)

Advertisers pay more for customers in "high-value" industries. A click on a **Car Insurance** ad might be worth $10.00, while a click on a **Funny Cat Video** ad might be worth $0.05.

High Paying Niches Average Paying Niches Low Paying Niches
Insurance, Loans, Legal Tech, Health, Home Improvement News, Viral/Humor, Gaming
$2.00 - $15.00+ CPC $0.50 - $2.00 CPC $0.01 - $0.10 CPC

2. Geolocation

Traffic from "Tier 1" countries (USA, UK, Canada, Australia) is more valuable to advertisers because these users typically have higher purchasing power. Traffic from developing nations generally yields a lower CPC.

3. Ad Placement

Where you put your ads matters. Ads placed **above the fold** (visible without scrolling) or within the content usually get a higher CTR than ads buried in the footer.

What is RPM?

**RPM** stands for **Revenue Per Mille** (Mille means 1,000). It represents how much revenue you earn for every 1,000 page views.

Formula: (Total Earnings / Number of Page Views) * 1,000

This is the best metric to compare the performance of different pages or days, regardless of traffic volume.

Tips to Increase AdSense Revenue

  1. Target Long-Tail Keywords: Write content about specific problems (e.g., "Best CRM software for small business") rather than generic topics.
  2. Optimize for Mobile: Most traffic is mobile. Ensure your ads look good on small screens using Responsive Ad Units.
  3. Speed Up Your Site: If your site loads slowly, ads load slowly. Users will scroll past them or leave before they see them.
  4. Experiment with Ad Types: Try different sizes (300x250, 728x90) and formats (Display, In-Article, Vignette) to see what your users engage with.